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WorkAboutWork with Rayah
AI UGC CREATOR

UGC that feels human.
Built with AI.

Polished short-form creative for brands that need fresh concepts, faster testing, and content made for social.

Selected Work

Six concepts. Five niches.
One consistent creator.

Built for TikTok, Reels and paid social.

Wellness / Self-Care

TheraBox

Direct-to-camera, unboxing, ritual storytelling

Tech / Beauty

Canva x Aveeno

App demo, product transformation, problem and solution

Wellness / Hydration

Liquid I.V.

Lifestyle hook, product integration, social-first pacing

Fashion / Lifestyle

Quince

Capsule wardrobe, styling, creator-led recommendation

Beauty / Skincare

The Ordinary

Product demo, routine, benefit-led storytelling

Home / Organization

The Home Edit

Lifestyle transformation, organization, visual storytelling

Content I Create

Creative built to test,
adapt and scale.

UGC Video Ads
Direct-to-Camera
Product Demos
Unboxings
App Demos
Hooks + Variations
Lifestyle Content
AI Product Photography
Transparent AI Creation

AI-powered production.
Clear brand standards.

Rayah is an AI creator persona. Spec concepts are identified as such, and client content can be produced according to each brand's AI-content requirements.

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About Rayah

A consistent creator identity for flexible, fast creative.

Rayah combines custom scripting, product storytelling and polished editing with an AI creator workflow. The result is social content designed to feel relatable while giving brands room to test more ideas.